I served as Lead Graphic Designer for Movin' On, one of the top 5 largest student-run music festivals in the country. The theme for 2024 was 'growing up', highlighing the festival's original purpose as a send-off for graduating seniors.

The branding features construction paper cutouts, crayon doodles, playful composition, and bold sans-serif text to evoke nostalgia for the children's books that the class of 2024 grew up with.